NAB Show
The Media Technology Story Starts Here.
Media Coverage Guide: Technology
For journalists, editors and media covering the technology powering media and entertainment.
Use this guide to find the exhibitors, sessions and industry voices behind the technologies, trends and conversations shaping how content is produced, managed and delivered.
Explore advances in AI, cloud and IP, evolving production and streaming workflows, and the infrastructure enabling media organizations to work smarter and faster.
It’s your starting point for finding the developments, perspectives and story opportunities worth covering at NAB Show New York.
Media Technology Companies to Watch
See the companies advancing the infrastructure and workflows behind modern media, from AI and cloud to IP, live production, streaming and more. Explore what they’re bringing to NAB Show New York and the innovations worth covering.
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Day 1 Highlights: Wednesday, Oct. 21
9:20-9:30 a.m.
3D03
Why Precision Timing Matters in ST 2110
9:30-10:45 a.m.
3D03
Inside PTP: How Precision Timing Actually Works
10:30-11 a.m.
Theater C
How Gray Media Reimagined Local Broadcast for the Streaming Era
10:30-11 a.m.
Theater B
The Future of Media: AI, Broadcast Evolution & the Technology That Brings It All Together
10:30-11:30 a.m.
Concessions
First-Timer Welcome
10:45-11:25 a.m.
3D03
Designing PTP Networks for Scale, Resilience, and Failover
11:15-11:45 a.m.
Theater B
Beyond the Peak-Capacity Plant: The Business Case for the Dynamic Media Facility.
11:30-11:50 a.m.
3D03
ST 2059 Today: What’s Changing in Media Timing
11:50 a.m.-1 p.m.
3D03
PTP Lessons from the Field: Problems, Fixes, and What We’ve Learned
1-1:45 p.m.
3D01
Local Streaming Leaders on Winning Strategies
1:30-1:55 p.m.
3D03
Keeping Networked Audio in Sync: PTP, Dante, ST 2110, and AES67
1:45-3 p.m.
Theater B
Leading Without Boundaries: Navigating Change, Technology & What’s Next | WWB
1:45-2:15 p.m.
Theater C
When Cameras Understand the Story: Context-Aware Production and the Next Frontier for AI in Broadcast
1:55-2:20 p.m.
3D03
Locked Isn’t Enough: How to Know Your PTP Timing Is Really Right
2-2:45 p.m.
3D01
AI Roadmaps for the TV Station Group
2:20-2:40 p.m.
3D03
Inside the Network: How Switches Handle Precision Timing
2:50-3:10 p.m.
3D03
Building the Reference: Grandmaster Design for Hybrid Facilities
3-3:45 p.m.
3D01
Tech Futurists on Agility and Innovation
3:10-3:30 p.m.
3D03
Watching Timing in Real Time: PTP Analysis on a Live Network
3:15-3:45 p.m.
Theater C
Building Tomorrow’s Broadcast Workflows Using NextGen TV
3:30-4 p.m.
3D03
Twelve Commandments for PTP Deployment
4-4:30 p.m.
3D03
Keeping Media in Sync Across Redundant and Long-Haul Networks
4-5 p.m.
Show Floor Party
Find the people who work in your world.
Audience-focused meetups across the show floor make it easy to connect around shared interests and professional experiences.
Meetup Locations
- TV & Broadcast | Theater D
- Production, Post & Corporate Enterprise | Concessions
- Creator Economy | Theater C
- Sports & Live Production | Theater A
- Students & Young Professionals | Career Fair
Day 2 Highlights: Thursday, Oct. 22
10:30-11 a.m.
Theater D
ClearCom – The Past, Present and Future of intercoms
10:30-11 a.m.
Theater C
Seoul Search: Leveraging ATSC 3.0 and K-Culture to Unlock New Opportunities
1-1:45 p.m.
Theater C
Providing a Personalized Playback Experience: What Customers Want and What’s Coming Next
1:15-1:45 p.m.
Theater D
SSL – Why Isn’t Music Doing What Sports Already Does? The Future of Remote Production
2-2:30 p.m.
Theater D
Sennheiser – Spectera and SoundBase Wireless Applications
2:45-3:15 p.m.
Theater C
Streaming the Next Frontier with NASA+
3:30-4 p.m.
Theater C
Inside Paramount Skunk Works
Photos from NAB Show New York 2025
Explore photos from NAB Show New York 2025, capturing media technology on the show floor, hands-on demonstrations, industry conversations and more.
Explore More Media Coverage Guides
Covering more than one corner of the media landscape? Explore our other media coverage guides to find the exhibitors, sessions, industry voices and story opportunities most relevant to your coverage.
Media Coverage Guide: Creator Economy
Explore the tools, trends and industry voices changing how content gets made, from AI and emerging production workflows to audience growth, creator-led entertainment and new business opportunities.
Media Coverage Guide: Broadcasting
Find the technologies, industry voices and storylines shaping the future of broadcast, from newsroom innovation and NextGen TV to infrastructure, distribution and evolving business models.