NAB Show
Exhibit or Sponsor: Cloud Virtualization.
Where Cloud-Powered Media Comes to Life
April 4-7, 2027 | Las Vegas Convention Center
Cloud virtualization has become foundational to modern media operations. What began as a strategy for reducing infrastructure costs has evolved into a catalyst for remote production, distributed collaboration, scalable content delivery and workflow agility.
NAB Show attendees are increasingly focused on practical solutions that support hybrid production environments, workflow orchestration, interoperability and operational resilience.
NAB Show brings together the technology providers, systems integrators and decision-makers building the future of media infrastructure.
Why NAB Show
The entire industry shows up.
1,450+
buyers representing cloud
NAB Show is a global stage.
146
countries in attendance
Media attention generates buzz.
900+
PRESS
Buyers come ready to spend.
82%
Net Buying Influence
*All figures are pre-audited and reflect registered attendees.
NAB Show Brings Buyers Driving Cloud Transformation
- SVP, Product & Technology
- VP, Product
- Content Security Production Engineer
- Senior Video Evangelist
- Station Manager
- Senior Video Producer
Engage Buyers Modernizing Media Infrastructure
NAB Show attracts attendees from leading media, entertainment, technology and enterprise organizations investing in cloud infrastructure, workflow modernization and distributed production environments.
What Cloud Virtualization Exhibitors Are Saying
“I think the expectation is that you are here. … To not participate in NAB Show is, I would say, without exception, a marketing mistake.“
— Larry Kaplan, President and CEO,
SDVI
“There’s a great deal of connection at NAB Show. There are so many great people here, and they know so much. If we don’t get together, we lose that chance to learn.”
— Scott M. Davis, CTO of Media and Entertainment, Global Logic
“For me, NAB Show is about connecting with colleagues in the industry, meeting new people in the industry. We’re all solving problems together.“
— Stephen Shaw, Senior Solutions Architect,
New Relic
Explore Exhibit and Sponsorship Opportunities
Go big. Get seen. Make noise. Your brand deserves a spotlight. At NAB Show, you can claim your space, own the moment and make sure every attendee knows your name (and your demo). From bold booth builds to can’t-miss sponsorships, smart lead-gen tools and creative ad placements, this is your chance to turn foot traffic into buzz, buzz into leads and leads into deals.
Exhibit Space
Showcase your brand on the show floor and connect with decision-makers actively seeking the latest solutions in media, entertainment and technology.
Meeting Space
Secure a private meeting space to host key conversations, build partnerships and close deals in a focused, professional environment.
Sponsorship and Advertising
Boost your brand’s visibility and influence with high-impact sponsorship and branding opportunities that put you front and center with decision-makers.
2027 Prospectus
Discover exhibit and sponsorship opportunities, including thought leadership, branding, online advertising and more.
2027 Floorplan
Explore the 2027 floor plan to understand the layout of the Las Vegas Convention Center and chart your next big move.
Have questions?
Have a question or concern? Not sure where to start? We’ll provide you with all the answers and support you need to make your experience a powerful one.