The 2025 NAB Show Opens Tomorrow – Set to Define the Future of Content and Entertainment

AI, Creator Economy, Sports, Cloud Virtualization, and Streaming/OTT Drive the Future of Storytelling 

Washington, D.C.— The 2025 NAB Show kicks off on Saturday, April 5, with exhibits opening April 6, showcasing innovation that will define the content and entertainment landscape and shape the future of storytelling. From AI-driven tools to the creator economy, sports, cloud virtualization, and streaming/OTT, the show floor and conference program will highlight the technologies driving innovation across industries. As the world’s largest gathering of media, technology, and entertainment professionals, the 2025 NAB Show runs April 5 – 9 at the Las Vegas Convention Center and expects more than 60,000 registered attendees.

“The future of content and entertainment will take center stage at the 2025 NAB Show – redefining how content is created, distributed, and consumed around the world,” said Karen Chupka, EVP of Global Connections and Events, NAB. “This show has been successfully reimagined as a home for content creators of all types – from social media to television to the big screen and it delivers on that promise by showcasing cutting-edge innovation that will further evolve the art of storytelling across all mediums.”

Show Floor and Exhibits
The NAB Show exhibit floor will feature nearly 1,100 companies, including 125 first-time exhibitors. Notable brands include Adobe, AWS, AT&T Business, Blackmagic, Canon, Cisco, Dell Technologies, Fujifilm, Intel, Microsoft, Nikon, Quantum Corporation, Riedel, Sony, and Verizon Business. 

Emerging tech and startups will be front and center with new exhibit areas including:

• Startup Stage in PropelME: In partnership with Fabric.ai this area will showcase 22 early-stage startups, with 80% of the companies showing AI technologies. 
• AI Innovation Pavilion: Featuring cutting-edge AI solutions, this premier destination is where industry leaders and decision-makers will connect, explore innovations, and network.
• Premiere Park: This dedicated area will feature first-time exhibitors spotlighting new technologies and services. 
• Sports Business Hub: Featuring the latest tools and tech for audience engagement and monetizing the fan experience. 

Conference Program and Speakers
NAB Show conference program will feature 550 sessions highlighting the latest trends in business, creativity, production, and technology. New session tracks include:

• Business of Entertainment: Produced in partnership with The Ankler, this two-day track will bring together Hollywood’s top dealmakers and key thought leaders who are driving change and adopting future-focused strategies and solutions. Topics include media dealmaking, content bundles, new advertising models, the state of production, the intersection of Hollywood and the creator economy, and emerging consumer and audience trends.
• Sports Summit: The Future of Sports Rights and Fan Experience: This three-day event will explore the rapidly growing intersection of sports, media, and technology with key players including AWS, IMAX, NFL, and Microsoft. Thought leaders will explore opportunities to expand the fan experience and unlock new revenue streams. 

Over 1,000 industry leaders will speak across more than 20 stages, and feature trailblazers who are capitalizing on new ways audiences consume content including:

• Dhar Mann and Sean Atkins from Dhar Mann Studios – Dhar Mann was named Forbes’s second top creator in 2024 with an estimated 24 million YouTube followers and 120 million across various platforms. 
• Nick Khan, President & CEO and Paul “Triple H” Levesque, Chief Content Officer, WWE – recently signed a 10-year, $5 billion deal to bring RAW to Netflix.
• Gotham Chopra – co-founder ROS (Religion of Sports). ROS is a full-service studio creating high-performance content including series like Simone Biles Rising; In the Arena: Serena Williams; and Kobe Bryant’s Muse
• Bobby Carter, host and producer of NPR’s Tiny Desk Concerts
• Jody Gerson, Chairman and CEO of Universal Music Publishing Group
• Portia Archer, CEO, Women’s Tennis Association
• Tracey Perlman, SVP Player Operations, NFL
• Jason McCourty, Super Bowl Champion, NFL Game Analyst, CBC
• Tracy Dyson, Astronaut, NASA
• Kevin Mayer and Tom Staggs, co-founders and co-CEOs, Candle Media
• Steven A. Smith, Television Host, ESPN

Show Floor Experiences
The 2025 NAB Show will also showcase interactive, immersive experiences, including:

• Creator Lab: The ultimate destination for influencers, content creators, and digital storytellers looking to elevate their craft, grow their brands, and explore the latest tools shaping the creator economy. 
• AWS Racing Simulator: Test your driving skills, generate real time data, and experience the latest immersive entertainment content. 

Building the Future of Content and Entertainment
The NAB Show is projected to continue its year-over-year attendance growth and exceed over 60,000 registrations with attendees from 160 countries including 44 organized delegations – gathering to become part of the global content and entertainment landscape, where deals are made, and partnerships are forged. The show is attracting the next generation of storytellers with 50% of registrants attending the 2025 NAB Show for the first time. Each year nearly $17 billion in business is generated through the connections made at NAB Show. 

Register to attend NAB Show today. Can’t make it? Stay updated on the latest show news by adding your name to our media list and check out our press resources page for the media kit, coverage guides, press releases, stock images and more.

About NAB Show 

NAB Show is the preeminent conference and exhibition driving the evolution of broadcast, media and entertainment, held April 5-9, 2025 (Exhibits April 6-9) in Las Vegas. Produced by the National Association of Broadcasters, NAB Show is the ultimate marketplace for next-generation technology inspiring superior audio and video experiences. From creation to consumption, across multiple platforms, NAB Show is where global visionaries convene to bring content to life in new and exciting ways. Learn more at NABShow.com.

About NAB 

The National Association of Broadcasters is the premier advocacy association for America’s broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org. 

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