radio and The M.E.T. Effect℠
Radio is all around us and is as effective as ever.
The radio conversation is now more diverse and accessible than ever before, with unique quality content rising to the top through listener ratings and immediate feedback, creating the opportunity for unprecedented revenue growth. Technology has made it possible for radio to expand its reach and drive awareness and client marketing through the use of a variety of strategies such as mobile, video, texting, apps, web, drones and podcasting.
Join the Station Executives, Operations Managers, Digital Leads, Sales Teams, Engineers, Programmers, Producers and other professionals in growing radio’s success.
Top Changes to Millennial Psychographics
The social media platforms that millennials utilize are changing. So too are the ways in which they are interacting and posting using social media. For broadcasters, understanding these changes informs your messaging and helps you plan an impactful social media strategy. Watch as NAB Show Speaker Erin Gargan from Socialite Agency details the top changes in millennial psychographics.