NAB Show

NAB Show

Video.

The New Creative Stack: Where Cloud, AI & Human Imagination Converge

We’ve moved past the era of AI as a toolset — what’s emerging now is something more fundamental: an entirely new creative architecture where cloud-scale infrastructure, embedded AI models, and human imagination converge into a single, unified stack. This conversation brings together leaders from AWS and Adobe to explore what that means for the creative professionals, studios, and platforms building the future right now.

Speakers:

Samira Panah Bakhtiar, General Manager, Media & Entertainment, Games, and Sports, AWS
Hannah Elsakr, VP, GenAI New Business Ventures, Adobe

Location: AWS Theater

May 4, 2026