NAB Show

NAB Show

Video.

Live Sports, High Stakes: The End-to-End Infrastructure behind America's Big Games

What does it actually take to deliver one of the most-watched live sports broadcasts in America every single week, without fail? In this session, we pull back the curtain on the infrastructure partnership that makes it possible.

From the stadium to the cloud and beyond, we walk through the full technology stack behind a premium live sports production including the transport backbone, the network architecture, and how purpose-built partnerships across the delivery chain come together when the stakes couldn’t be higher. If you build, operate, or buy infrastructure for live events, this is the session you don’t want to miss.

Moderator: Lori H. Schwartz, CEO and Founder, StoryTech

Speakers:
Jeff Sieracki, Senior Director of Product Management, Lumen
Siegfried Luft, Founder, President & CEO, Netskrt Systems Inc.
Steve Miller-Jones, VP, Product Strategy, Netskrt Systems Inc.
Jenna Trabulus, Chief Business Officer, Next League

Location: Sports Theater

May 4, 2026