Pojo Riegert is a Creative Lead, Director, and Writer on Mark Rober's Creative Team, shaping captivating stories that highlight incredible engineering and science. Serving as Mark's second brain for social media storytelling, Pojo Riegert identifies what resonates deeply with audiences, driving clickable and engaging content. Previously, they spent over three years with Zach King, mastering short-form content strategy and helping triple his YouTube following. Their experience also includes collaborative roles with influencers across the industry, fostering community driven efforts and relationships. Projects led by Pojo have collectively surpassed 2.5 billion views and earned recognition, including a Streamy Award for Best VFX.