Mike Palmer is AVP of Advanced Technology/Media Management for Sinclair Broadcast, where his team’s transformation-enabling media management and media pipeline services span over 200 distribution channels and media properties. Palmer joined Sinclair’s Advanced Technology group in 2021 after more than 20 years as a leader in the design of commercial products and services for various broadcast and media vendors. Palmer’s work has been recognized with a national Technical Emmy, Broadcast & Cable’s Technology Leadership Award, The Associated Press Oliver Gramling Award, and numerous product awards.