John is the Director of Developer Relations at AMD. In this role, he drives the strategic direction and implementation of AMD's support and engagement with key Independent Software Vendors (ISVs) who serve creators in linear, interactive, and immersive media. With a career spanning over 25 years in media, entertainment, gaming, and software, John possesses extensive knowledge of content creation and distribution across diverse platforms and formats. 

His expertise encompasses virtual production, digital humans, immersive media, and brand advocacy, enabling him to cultivate strong B2B partnerships with leading studios, developers, and platforms. John's focus is on providing these partners with advanced solutions and tools to enhance their creative workflows and capabilities. His ultimate goal is to foster innovation and growth for both creators and AMD, empowering them to deliver compelling and immersive audience experiences.