Jen Adams, known to millions as @interiordesignerella, is an
expert in influencer strategy, affiliate marketing and turning
content into meaningful revenue and community impact. With
over 3 million devoted followers she has mastered the science
of affiliate conversion, forecasting how to stay ahead in the
rapidly-evolving creator economy—and teaching fellow
Creator Founders to do the same.
As a Platinum Creator for Amazon and one of LTK’s Top 50
Creators, Jen has consistently driven record-breaking
engagements and sales. She’s a powerhouse building a top tier
affiliate empire. She’s been featured in Forbes, Time
Magazine and Bloomberg Businessweek for her strategy,
authenticity and ability to scale content at speed.
Jen brings a steadfast approach and an out-of-the-box
mindset to an ever-evolving industry.
Trials make her work smarter to find strategic ways to grow,
scale, and earn. Jen has always been on the cutting edge of
social and creator commerce trends, forecasting what’s next
to scale.
Most recently, Jen added Co-Founder x2 to her Creator
Founder title launching two Creator tech businesses in 2025:
GoToLinks, an all-in-one link in bio tool for all Creators to
serve and scale their community solving pain points of other
tools in the market. GoToLinks is the only link in bio tool
that is built for social and optimized for ads. Her additional
launch, DRIVVEN, an ad agency that specializes in helping
Creators grow their affiliate earnings through Meta and
Pinterest ads—a move she describes as the next chapter in her
strategic growth journey.
Jen’s purpose goes beyond commissions and
clicks; she is passionate about serving and
empowering Creator Founders and entrepreneurs
—guiding them to build brands that grow
sustainably and make a lasting impact. Whether on
stage or on screen, Jen brings a dynamic mix of
real-world case studies, actionable frameworks
and candid stories that inspire her community and
fellow Creators.

Platinum Creator – Amazon • Top 50 Creator – LTK •
Featured in Forbes, Time & Bloomberg Businessweek