NAB Show

NAB Show

Speaker.

Alessandro Bogliari

Alessandro Bogliari

Co-Founder & CEO

The Influencer Marketing Factory

Alessandro Bogliari is a recognized authority on the creator economy and influencer marketing, with deep expertise spanning social commerce, livestream shopping, and the intersection of culture and brand strategy. He advises major global brands on creator-led campaigns, platform strategy, and the evolving dynamics of the creator economy.

He is the CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency with 50+ team members across the US, Europe, and Asia, and an official TikTok Agency Partner, Meta Business Partner and YouTube Global Marketing Partner.

Under his leadership, the agency has been recognized on the Inc. 500 list and has worked with brands including Google, Meta, Universal Music Group, HiSense and Hyundai.

He also hosts “The Influence Factor” podcast, which ranks in the top 1% globally.

Alessandro has lectured at Cornell, NYU Stern, Northwestern Medill, and USC on influencer marketing and the creator economy. He has been featured across leading industry publications and contributes to ongoing conversations about the future of creator-driven commerce and media.

Session

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