Aleece Southern is Vice President of Digital Sales at Bonneville International, where she leads digital revenue strategy, sales operations, and media buying across the company’s markets. In her role, she works closely with teams across the organization to connect advertiser needs with modern digital marketing solutions and help evolve how local media companies deliver value to their clients.

With more than two decades of experience in media sales, Aleece began her career in print advertising, building a strong foundation in consultative selling and helping local businesses grow. As the industry began to shift, she leaned into digital and developed expertise in audience targeting, programmatic advertising, performance marketing, and integrated media strategies.

Today, Aleece plays a key role in shaping Bonneville’s digital strategy by aligning sales, operations, and buying to simplify digital marketing for both sellers and advertisers. Her focus is helping local businesses achieve measurable results while ensuring local media companies remain competitive in an increasingly digital advertising landscape.