Dive into the results of Borrell Associates and RAB’s 14th annual digital benchmarking report on radio digital sales based on local business radio advertisers and radio sales managers. This session will uncover local business owners’ and advertisers’ perceptions and media planning decisions along with a deep dive into how digital continues to be a major growth engine for radio and how to leverage it for growth opportunities for your station.
Work with NAB Show’s Sales Team to explore how your brand can power the pros shaping what’s next.