Editors who aren’t afraid to use AI will replacing editors who
don’t.
Which tools work? Where do you draw your ethical line? Jeff Greenberg and Scott Simmons walk you through the tools
that work today, the skills that still require human judgment, and how to focus on AI as part of the post journey instead of
the destination..
In this session, we’ll cover:
Which AI tools are worth your time and which…less so
When is AI failing/wasting time – and how you can recognize
it
How to keep the conversation and expectations in check
with clients
Perfect for editors who want to stay competitive without chasing every shiny new tool. Loads of Q&A.
Pre-class questions? Reach out at https://t2m.co/Jeff_NAB2026_
email
Work with NAB Show’s Sales Team to explore how your brand can power the pros shaping what’s next.