NAB Show

NAB Show

Session.

Microdramas: The 60-Second Studio Surge

Monday, April 20 | 1 – 1:45 p.m. | W1467 Media and Entertainment Theater

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What was once dismissed as niche is now operating like a parallel Hollywood. Microdramas, vertical series and creator-led short-form shows are building massive, loyal audiences through low cost, rapid production cycles and direct-to-fan distribution. Built for the feed and engineered for scale, these productions and their creators are attracting significant investment and redefining what qualifies as a hit. Join top microdrama star and producer Kasey Esser, Dhar Mann Studios’ Erin McFarlane and MicroCo execs Jana Winograde and Susan Rovner for a conversation moderated by Natalie Jarvey, writer of Ankler Media’s creator economy newsletter Like & Subscribe. Together, they’ll explore how this model compresses development timelines, mobilizes fandom at speed, and forces traditional studios to rethink development, ownership and monetization for a brand-new ecosystem

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