NAB Show

NAB Show

Session.

Inside the Microdrama Boom

Sunday, April 19 | 10:30 – 11:15 a.m. | W1467 Media and Entertainment Theater

Business of Media and Entertainment

Short-form serialized storytelling is having a major moment. Microdramas, social-native series, and creator-led narratives are capturing massive audiences with low-cost, rapid production cycles and direct-to-fan distribution. What was once dismissed as niche or experimental is now attracting major platform investment. This panel of microdrama creators and executives examines how format innovation, fandom dynamics, and algorithmic discovery are reshaping the economics of scripted storytelling — and what traditional studios can learn from these agile models.

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