Most media organizations are sitting on thousands of hours of video they can’t actually use. Searching for the right moment in a deep archive is often slower and harder than shooting something new, which means years of content sits idle, undiscoverable, and unmonetized.
In this fireside chat, executives from Sardius and TwelveLabs sit down to share what’s actually changed. The conversation covers how multimodal video AI and cloud infrastructure are reshaping the way organizations search, surface, and reuse content at scale and what that means operationally for broadcasters and mission-driven media organizations managing large libraries.
Expect a candid discussion on the workflows, architectural decisions, and real tradeoffs that come with turning a video archive into a living, searchable asset, and how the organizations doing it well are finding entirely new ways to tell stories, move faster in production, and deepen audience engagement.