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Saj Jamal, Vice President of Marketing for IMAX Streaming and Consumer Technology, joined us for an Executive Viewpoint interview, providing an exciting sneak peek of IMAX’s plans for the 2025 NAB Show.  

With a global perspective on premium viewing experiences, Saj leads initiatives that build and communicate IMAX’s value in delivering superior quality programming. His work addresses profitability and amplifies IMAX’s influence across connected theaters and at-home entertainment. By expanding IMAX’s leadership in entertainment technology, Saj is laser-focused on driving new revenue channels and fostering deeper audience engagement. 

IMAX Corporation, a global leader in entertainment technology, combines proprietary software, architecture, and equipment to deliver unparalleled immersive viewing experiences. With innovations that push visual and audio boundaries, IMAX empowers filmmakers, broadcasters, and streaming platforms to engage audiences worldwide. IMAX’s premium streaming solutions leverage AI-driven VisionScience™ technologies, dramatically enhancing real-time image quality and efficiency. IMAX is headquartered in New York, Toronto, and Los Angeles, operating over 1,800 systems across 90 countries. IMAX Enhanced and IMAX streaming technologies are now available through AWS Marketplace, facilitating seamless integration and optimal viewer experiences.  

To hear more about IMAX in Las Vegas, visit their booth in West Hall (W1401), or check out their Sports Summit panel with AWS, “Closer to the Action: How IMAX & AWS Are Elevating Live Sports Streaming” panel, which is scheduled for Tuesday, April 8 at 1:15 p.m. in W224-W225.