Media organizations have no shortage of content. What they often lack is a practical way to make that content easier to find, understand, reuse, and monetize at scale. Too much valuable media remains trapped in fragmented archives, inconsistent metadata, and workflows that still depend heavily on manual effort.

In this session, Presidio will share a grounded look at how we are helping organizations address that challenge through Resonate, our media lake and media intelligence accelerators built on AWS. Rather than treating AI as a science project, this approach focuses on solving real operational and business problems: improving search and discovery across large media libraries, accelerating metadata generation and enrichment, supporting highlight and clip creation, and creating a stronger foundation for downstream monetization and editorial workflows.

The session will cover the customer pain points we are hearing most often across media, sports, and entertainment organizations, along with the market shift driving renewed interest in modern media asset strategies. We will then walk through how Resonate combines AWS-native services and Presidio’s industry-led approach to create a more practical path toward media intelligence, without losing sight of the realities of production environments, archive complexity, and business value.

We will also share what makes the AWS and Presidio combination compelling: the ability to pair scalable cloud infrastructure, AI and data services, and media-specific capabilities from AWS with Presidio’s experience translating those capabilities into outcome-driven solutions for the industry.

Attendees will leave with a clearer understanding of how to move from fragmented media archives to a more intelligent, reusable, and monetizable content foundation, and where a focused accelerator approach can help reduce time to value.