NAB Show

NAB Show

Speaker.

Bernie Su

Bernie Su

Head of Creative

Pickford AI

Bernie is a Peabody and three-time Primetime Emmy award-winning creator, director, and interactive storyteller pushing the boundaries of AI-driven narrative. He is the creator and showrunner of Whispers, Pickford.ai’s groundbreaking interactive mystery series where audiences actively solve crimes alongside AI-powered characters. He also serves as Pickford’s Head of Creative.

His Emmy-winning works include Jane Austen adaptations The Lizzie Bennet Diaries and Emma Approved—capturing YouTube’s first two Primetime Emmys—and Artificial, the live interactive sci-fi series that became Twitch’s most decorated original program ever, winning a Webby, Peabody, and Primetime Emmy.

Bernie also directs commercial campaigns, working with Olay, New York Life, and most recently Old Spice. He is a sought-after speaker on generative AI’s transformative impact, ethics, and risks across the creator economy and traditional entertainment industries.

Sessions

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