This session will provide insight and ideas in how to identify sources of new talent in addition to how to present opportunities in broadcast / media engineering to prospects.  Andy Gladding, Vice Chair SBE Chapter 15 NYC, has had great results with cultivating talent from WRHU / Hofstra University.  Teamed up with Bud Williamson, Chair SBE Chapter 15 NYC, this effort has been refocused and expanded to include outreach to additional sources of talent, including colleges and high schools.  Examples of how new talent have been engaged in studio and transmitter projects will be presented along with a model of how existing engineers can mentor and teach new talent in a receptive and non overwhelming manner.