Tasia Jewel Johnson is a New York City-based sports (mainly F1/motorsport) and lifestyle content creator. Johnson has always loved social media and connecting with people/creating community online. In 2023, she decided to quit her stabile full-time job to pursue content creation full-time and really bet on herself. While F1 is Johnson’s main focus, she also creates content centered around tennis, the WNBA, fashion and even her journey to running a marathon. What always remains at the forefront of her content is community and authenticity. Over time, she has built valuable connections with other creators/fans, brands, and voices within the sports/lifestyle creator space. Johnson has been able to work on many amazing projects, and some of her favorites include The Formula One Las Vegas Grand Prix 2024 with IcyHot x McLaren F1 Team; the inaugural Peloton Creator Program; Mastercard; Dove for the 2025 US Open and Adidas for the Formula 1 Miami Grand Prix in 2025. On the creator & fan front, she has built community and has invested in fan culture by hosting many in-person watch parties and shared this with her audience in collaboration with local F1 bars, Lego, Jägermeister and more.
In her free time, Johnson is reading a good book at a wine bar, planning her next vacation, brushing up on her French lessons or using her unlimited movie pass to see a new movie every week.