Rich analytics are essential to the optimal operation of a media business. With advanced business metrics driving strategic insights, media executives can be more effective in extracting maximum value from their content and from the complex media processes within today’s dynamic media marketplace.
The majority of rightsholders create content and use it once before sending it to an archive. Historically those archives have been “cold” archives, intended simply to preserve and protect the content and not to make it accessible for further use – hence the term cold.
OTT and video streaming are here to stay. Millennials are increasingly watching content on their mobile devices and computers and a 71% growth in viewership has been observed since 2012. However, watching video on mobile devices is not limited to the youth.
Gone is the familiar status quo, warm and cozy, that has always been there, standing by us through thick and thin. A disruption, by definition, is a radical change, necessitating an adjustment of course or strategy, often caused by the launch of a new product or service.
When we think about the future of television, we often have something science fiction in mind, something fifty years down the road, something which shows a marked and radical departure from the tel
What if Germany and Japan had won World War II? What would the world look like? That is the premise of Philip K. Dick’s 1963 novel and Amazon’s series, The Man in the High Castle, which is currently gearing up for its second season premiere in December.
In 2015, adults in the United States spent an average of 5.5 hours per day watching video content, according to eMarketer.
You’ve put in the work at your full-time job. And all the while, that freelance broadcast production work you’ve been doing on the side has steadily grown in interest and income.
Over the years, the broadcast industry has shifted from tape-based to file-based workflows in an effort to increase operational efficiencies and reduce overall expenditures.
Anybody with a smartphone can stream developments from nearly anywhere in the world – one look at your Twitter or Facebook feed shows how quickly information can be transmitted.
The Internet and the digital world in general has made local free to air TV stations more valuable than ever. However, not for their valuable spectrum, but for their invaluable public service, especially during emergencies.
Not too long ago, being a filmmaker meant a very specific thing, and becoming one meant going down a very specific career path. In the days before smart phones, people who wanted to make films went to film school to learn the craft of filmmaking and how to use the tools.