With a degree in advertising, Paulo began his career as a visual effects artist in Sao Paulo, Brazil. He then moved to New York where he specialized in filmmaking, acquiring more experience as an editor and effects compositor. In addition to New York, Paulo worked on projects in Montreal, Toronto and Los Angeles, returning to Brazil to join O2 Post, Brazil’s largest film production and post production house. After a two-year contract, Paulo left O2 to open his own shop, White Gorilla, which quickly became a leader in the media management and digital development film market. He returned to O2 Post as Managing Director, overseeing the opening of services to the Brazilian entertainment market.