NAB Show Collaborative
Mr. Ramberg leads the Digital Media Business for Amazon Web Services, focusing on enabling the media industry to leverage the power of the AWS cloud for content creation, storage, processing, and distribution. He is a long-time veteran of the software industry, having held various technical, business, and leadership roles at companies ranging from startups to the Fortune 100. Throughout his career he has demonstrated a passion for digital media technologies and has been influential in the media industry. Mr.
As the range of content available online grows exponentially, it is becoming more important than ever that we understand users’ preferences, and put them to good use. Unfortunately, the industry hasn’t yet fully taken advantage of the potential opportunities.
Consumers have fully embraced the devices and services that enable digital disruption. Meanwhile, companies in every industry are rushing to catch up. But rather than merely build new devices or apps, these companies had to aim for a new digital customer relationship, a deeper level of engagement and measurement that enables companies to serve consumers’ needs more fully.
Mark Ramberg’s keynote address at the 2014 SET Expo in Sao Paulo, Brazil focuses on how cloud services have enabled media and entertainment companies to address the challenges and complexity of offering consumers content any time, anywhere and on any device.
James McQuivey is a vice president and principal analyst at Forrester Research and the author of Digital Disruption: Unleashing the Next Wave of Innovation. He is the leading analyst tracking the development of digital disruption and develops consumer models to help companies understand the power of digital consumers and strategy models to help companies in every industry prepare to serve those newly empowered consumers. His travels to meet with clients have sent him to Oslo, San Diego, Barcelona, Anchorage, and nearly everywhere else on the planet.