Sam Reid is the CEO and co-founder of EngineLab, a premium technology consultancy focused on providing cutting-edge cloud-based solutions for the creative industries. Previously, Sam was the Director of Technology at VES Award-winning, BAFTA, GRAMMY and EMMY-nominated Untold Studios, where he played a pivotal role in establishing the world's first cloud-native creative studio.
During his tenure at Untold Studios, Sam helped build the company from the ground up, scaling it to support over 300 employees across London, Los Angeles, Mumbai, and Bangalore. As a key member of the leadership team, he was responsible for delivering unique technical solutions and spearheading technological innovations throughout the studio. Sam built and led a team of over 20 developers and support technologists while maintaining strategic relationships with global technology providers, particularly AWS.