James Shepherd has been Chief Technology Officer of InSync Technology since 2015. His career has focused on motion estimation techniques applied to video processing applications such as standards conversion, de-interlacing, image stabilisation and content identification. James has directed the complete development process from specification and architecture through implementation and release of numerous products – based on HDL for FPGA, custom DSP ASICs, embedded software and pure software applications. In the course of product development he has researched novel algorithms such as non-linear filtering techniques, state of the art film-cadence detection, repair, conversion – and holds a number of patents in these areas. James studied Engineering Science at the University of Oxford and previously worked for Snell as Principal Design Engineer.