Destination 5G

It’s not just an idea anymore – 5G has arrived. As this next-gen wireless technology sits poised to reshape entire industries, none are more apt for disruption than media, entertainment, and traditional content delivery models. What does this massive shift mean for your business? And when you factor in costs, infrastructure needs, frequency and spectrum issues, security, and adoption concerns, what's actually feasible and when? Get ahead of the curve at NAB Show.

Session Schedule View on Floor Plan

Get ahead of the curve with these 5G conversations:

  • Edge Computing and Cloud Computing
  • Mobile AR/VR and Immersive Content
  • Technology Predictions and Media Industry Applications
  • Infrastructure
  • Content Transfer
  • Satellite

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Session Highlights

5G and Media: A Powerful, Unique Combination to Create and Deliver Immersive Experiences

Monday, April 8 | 11:30 am - 12:00 pm | SU13306: Destination 5G

As the proportion of video traffic in networks across the world continues to rise, the emergence of 5G wireless presents a unique opportunity to modernize workflows. From enabling highly flexible contribution from mobile/wireless attached cameras to advanced, live-like experiences, this session...

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Mon 8

Harnessing the Power of 5G to Transform the Future

Monday, April 8 | 1:00 pm - 1:30 pm | SU13306: Destination 5G

AT&T is actively laying the foundation to deliver a network that will open the door to experiences we never believed were possible. To thrive in this new landscape, businesses need to start preparing today. What’s the first step? Discovering the full potential of a 5G network and the...

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Mon 8

Understanding & Planning for 5G, ATSC 3.0 & the Hyper Convergence: End of an Era or Dawn of the Digital Media Super Competitor?

Monday, April 8 | 2:00 pm - 3:00 pm | SU13306: Destination 5G

Video streaming is projected to comprise +70% of traffic to be carried over future Internet, 5G, IoT & Smartcities networks. In anticipation, we are nearing a transition to a next generation of Hyper Converged infrastructure that has the potential to reinvent, extend and reinvigorate broadcast...

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Mon 8

5G Meets Immersive Media - Part I

Monday, April 8 | 4:00 pm - 4:30 pm | SU13306: Destination 5G

VR is on the precipice of change. With advent of 5G, the creative and business potential of cinematic VR is ready to be unlocked. At 100 times the bandwidth of 4G LTE, 5G can deliver the high definition, high fidelity audio and video that VR is made for. Join industry experts Rob Koenen and other...

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Mon 8

Opening Remarks Presented by MediaKind

Tuesday, April 9 | 10:15 am - 10:30 am | SU13306: Destination 5G

More information coming soon.

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Tue 9

Satellite - The Future of 5G

Tuesday, April 9 | 10:30 am - 11:00 am | SU13306: Destination 5G

The terrestrial mobile industry is working hard to complete the 5G specification and begin deployment of a network promising blazing speeds. That network will also depend on much greater density of cell sites to support high-bandwidth, low-latency service. To keep deployment costs manageable, 5G...

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Tue 9

Let the 5G Games Begin: Pathways to Immersive Experiences

Tuesday, April 9 | 2:00 pm - 2:30 pm | SU13306: Destination 5G

When it comes to live sports, there’s no end to the growing demand for greater realism and clearer picture quality by passionate fans. This session will look at how today’s media players can differentiate themselves by offering immersive, complementary experiences to consumers through a...

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Tue 9

The Future of 5G in Entertainment

Tuesday, April 9 | 3:00 pm - 3:30 pm | SU13306: Destination 5G

The lines are blurring between services, platforms, content and offerings. It’s a reflection of the ubiquity and speed of connectivity along with the fluid nature of the consumption model. 5G will play a significant role in the transformation of the industry as new business models emerge and...

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Tue 9

5G Meets Immersive Media - Part II

Tuesday, April 9 | 4:00 pm - 4:30 pm | SU13306: Destination 5G

VR is on the precipice of change. With advent of 5G, the creative and business potential of cinematic VR is ready to be unlocked. At 100 times the bandwidth of 4G LTE, 5G can deliver the high definition, high fidelity audio and video that VR is made for. Join industry experts Rob Koenen and other...

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Tue 9

Making Meaning Out of 5G

Wednesday, April 10 | 10:30 am - 11:00 am | SU13306: Destination 5G

This session explores 5G’s value beyond speed, shifting the conversation from what 5G is capable of to what it enables us to do. It will offer tangible examples of how 5G can deliver real value to both customers and brands alike.It will look at 5G enabled experiences through the lenses of content,...

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Wed 10

ATSC 3.0 and 5G as Complementary, Not Competitive, Technologies

Wednesday, April 10 | 2:00 pm - 2:30 pm | SU13306: Destination 5G

Much of the current conversation surrounding 5G has centered around its impact on the wireless industry and how carriers are preparing their networks for the next generation of wireless technology. Far fewer discussions have taken place on the impact 5G will have on broadcast technology and the...

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Wed 10

ENCORE- Game On: How 5G and eSports will Radically Change the Playing Field for Service Providers

Wednesday, April 10 | 3:00 pm - 3:30 pm | SU13306: Destination 5G

4G’s latency and connection issues restricted uptake of mobile, on-the-go gaming for high fidelity AAA games. However, 5G will eliminate the current pain points of cloud gaming, creating an opportunity to reimagine the end-to-end service journey for players and viewers. The panel explores how 5G...

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Wed 10

5G: Revolutionizing the Sports Fan Experience

Wednesday, April 10 | 4:00 pm - 4:45 pm | SU13306: Destination 5G

The commercial launch of 5G is expected next year, promising faster, more reliable connections for mobile devices, with download speeds expected to approach 1Gb/s, and the promise of high-speed wireless LANs. 5G networks will help power the Internet of Things, allowing for an even smarter and more...

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Wed 10

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