Exhibitor Success and ROI Center

Exhibitor Success and ROI Center

Want More Exhibiting Success & Better ROI?  

NAB Show Can Help You Get It!

Times are changing fast. Exhibiting costs are rising. Attendee behaviors are shifting. Executive management is pressing you for tradeshow cost justification and ROI. And, if you’re like most, you haven’t received a single hour of formal exhibiting education, and don’t have a lot of time to seek it out. 

The NAB Show Exhibitor Success & ROI Center is you and your entire staff’s free, on-demand, 24/7 exhibiting knowledge resource to give you answers to your most pressing exhibiting challenges, expand your exhibiting know-how, and improve your company’s exhibiting performance and ROI.  Show Management is offering the following easy steps to find the information, answers, and solutions you need to keep up and stay ahead:

Webinar Series

Webinars on Demand

Secrets of “World Class” Booth Staffers: What every booth staffer needs to know to be effective- March 2, 2017

No matter how big and pretty your booth is, or how great your products or services are, the single most important factor influencing your exhibit program success is your booth staff. Industry research finds that 86% of booth staffers have never received a single hour of skills training in how to be effective in the challenging tradeshow environment. This causes staffers to make behavioral and communication errors that limit booth traffic, cost you qualified leads, and ultimately block your ability to generate tradeshow ROI.

How to Make Your NAB Show Exhibit Stand Out from the Crowd - January 2017

Quotes from Exhibitors who participated:

"Great for first-time Exhibitors!"

"This is a webinar worth watching before our next NAB planning session."

"Good ideas to think about when planning out your booth."

First-Time NAB Show Exhibitor Web-Briefing: How to Have a Positive and Productive Exhibiting Experience

Building Brand Awareness & Driving Qualified Booth Traffic: How to Attract Enough of the Right Attendees to your NAB Show Exhibit

Improving NAB Show Lead Management for Higher Sales Conversion

How-To Exhibiting Article Series