ROI, Attribution and Justifying Your Trade Show Spend with Lynn Elliott
NAB Webinar - ROI, Attribution, and Justifying your Trade Show Spend with special guest, Lynn Elliott, Digital Marketing & Product Manager, Telestream. Hosted by Cindy Zuelsdorf.
- Prioritize measurable metrics like revenue and lead generation.
- How to determine cost savings from exhibiting at a trade show.
- The importance of branding.
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