April 7 - 12, 2018 | Exhibits April 9 - 12 Las Vegas Convention Center


Transcending reality is the new reality.

The most comprehensive technology and production software for AR and VR is at NAB Show. As creators, developers, and marketers are working to incorporate the new reality into their stories and their content, the solutions and systems are on display here. Content creators are no longer bound to a linear canvas which is transcending the way we approach storytelling. No matter your industry, explore the ways to create, distribute, consume, monetize and industrialize the next-reality of content.


Game Developers • Network Executives • Advertising Agencies • Online Media Channels • App Developers • YOU

Explore a 360 degree canvas.

Hear from the innovators leading the virtual, augmented and mixed realities movement and see the latest technology and devices enabling the latest way to consume immersive content.

April 7 – 12, 2018 | Las Vegas, NV USA

This is where the Global Content Economy Thrives.

AR/VR/MR on the Show Floor

IP Showcase

The IP Showcase will offer you a holistic view of industry alignment, action and transformation thanks to internet protocol technology. With leadership from AES, AIMS, AMWA, EBU, IABM, MNA, SMPTE and VSF, the industry has developed this pavilion to help everyone from broadcast/IT engineers to CEOs to TV producers determine how they can best reap the benefits of IP. This attraction features a full schedule of must-see IP education sessions within its IP Showcase Theatre along with demonstrations of new applications and the latest interoperability developments.

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Post|Production Campus

This immersive learning and networking area covers everything from shoot to post and features 30-minute sessions presented by certified instructors, creative sessions by notable editors and much more.

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Virtual and Augmented Reality Pavilion

This immersive destination explores the ways to create, distribute, consume, monetize and industrialize next-reality content. Collaborate with the leading creatives and techies changing the way we consume information.

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AR/VR/MR in the Education Program

Next-Generation Media Technologies

Produced in partnership with the Entertainment Technology Center at the University of Southern California, this program spotlights cutting edge technology that is reshaping the creation,...

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