Conferences April 14 – 19, 2012Exhibits April 16 – 19

Las Vegas Convention Center, Las Vegas, Nevada USA

• Exhibit
  Request Space Rates & Contract Exhibit Communities Exhibit Attractions Meet The Team Meeting Rooms Priority Points
• Advertise / Sponsor
  Advertising Opportunities Sponsorship Opportunities Specs & Deadlines
• Education Program
  Call For Speakers On-Floor Education
• Exhibitor Services
  Exhibitor Service Manual Deadlines Rules & Regulations Show Hours & Target Move-In Stay Informed ACE Awards Exhibitor Education Program & Exhibit Guide Official Vendors & Order Forms Onsite Services Labor Guidelines Meeting Room Logistics Pavilion Logistics Exhibitor Appointed Contractors Column Information and Diagrams Lighting Grids FAQs Exhibitor Advisory Committee
• Traffic Builders
  Guest Passes Logos & Banner Ads Mailing Lists Press Information myNABShow International Events Spotlight Video Program
• Registration / Housing
  Exhibitor Registration Housing Registration Policies Registration Hours Suites and Meeting Space

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Download the Digital NAB Show Guest Pass template.

Invite your clients and prospects to NAB Show®. As an Exhibitor, there are a number of ways to extend your clients and prospects a complimentary Exhibits-Only Registration ($150 value), get the credit, and jump start your sales and marketing process within your market.

Guest Pass Code = VIP Code*
All free Exhibits-only offers expire March 30!

How it works

All Exhibitors are assigned a Guest Pass Code which attendees must use at the time of registration. Your Guest Pass Code was provided in your Exhibitor Confirmation Letter and can also be found in your myNABShow profile.

*Note: Guest Pass Code = VIP Code! In your myNAB Show profile, you will see a reference to a VIP Code. This is the same as the Guest Pass Code sent to you via your confirmation letter.

Best Practices

• Share your Guest Pass Code with your entire team
• Embed your Guest Pass Code into the NAB Show registration URL - http://registration3.experient-inc.com/showNAB121/Default.aspx?App=EO&Passcode=XXXXXX (replace XXXXXX with your code)
• Encourage your team to use it in emails, email signatures, on calls, via Twitter/Facebook/LinkedIn
• Include it in all marketing communications, in print/electronic ads, on your website, via social media
• Use the tools/resources NAB Show offers, saving you time and creating consistency across your efforts

Resources/Tools

Printed Guest Passes – NOTE: All guest passes have been distributed*.
As an Exhibitor, you should receive printed 250 Guest Passes. Customize them with a special message in the white space provided. Drop the Passes in the mail, hand them out at meetings or other events, display them in your lobby. Whatever you choose, get them out soon.

*Due to the popularity of the Printed Guest Pass, our supply has been depleted. We are no longer able to fulfill requests for additional and encourage you to use Electronic Guest Passes and Traffic Boost.

Electronic Guest Passes
Electronic Guest Passes are available here. Customize the pre-made Pass by inserting your Guest Pass Code, booth number, hall location and logo. You can print as many Guest Passes as you need!

Traffic Boost
Start your eMarketing campaign using Traffic Boost. In this one-stop-shop, you can utilize NAB Show branded templates to create messaging around your solutions. Promote your products and services, your special booth activities including any offers you're having at the Show. Upload your lists and specify a send date within the system.

Guest Pass Codes expire March 30, 2012.

Please note: After March 30, a processing fee will be applied to all Guest Pass/VIP Codes. No Exceptions. Guest Pass Codes should be used to register your customers and prospects only. All booth personnel must register through Exhibitor Registration.

For questions, please contact NAB Show Exhibit Services at (877) 622-3947, (202) 595-2051, or via email.